Freelance SEO & GEO/AEO Consultant
Visible on Google and cited in AI answers.
SEO consultant with 7 years of experience. I build your technical and editorial foundations for Google, then optimize your presence in ChatGPT, Perplexity and Claude answers (GEO/AEO). This approach generated 7-figure organic growth and +290% qualified B2B leads at DocShipper.
Also known as: Freelance SEO consultant · Freelance GEO / AEO consultant · Organic search + AI visibility · AEO Growth Marketer (freelance) · AI visibility / AI search optimization · Technical SEO expert
- +290%
- qualified B2B leads
- 7 years
- of SEO & GEO experience
- 200+
- sites supported
- +51%
- conversion rate
SEO still rests on solid foundations: a site Google can crawl and understand easily, content built around your audience's real search intent, and authority earned over time. I build that base, technical and editorial, to capture qualified traffic that converts, rather than ranking for ranking's sake.
But the mechanics of search have changed. Faced with a question, a model like ChatGPT or Claude combines what it learned during training with real-time web search, then breaks your query into several sub-questions before composing its answer. Ranking well is no longer enough: you need to be the cited source on each of those sub-questions, on ChatGPT, AI Overviews, Perplexity, Claude or Gemini. That's the GEO/AEO work I build into the strategy, not a bolt-on service.
Authority itself is being redefined: a growing share of AI citations come from pages absent from Google's top 10, and brand mentions across the web now carry as much weight as inbound links in a model's decision to cite you. So I add a layer of off-site visibility to standard optimization. All of it follows Google's Helpful Content guidelines and extends to international SEO (FR/EN hreflang): this site is the proof, structured to be understood and cited by both Google and LLMs, in both languages.
What you get
Full technical audit
Crawl, indexing, Core Web Vitals, structured data and architecture: I remove the blockers preventing Google and AI engines from crawling and understanding your site.
Keyword research & prompt library
Classic keyword and intent research, complemented by a library of your customers' real prompts (what they ask ChatGPT or Perplexity): I map both to cover a topic in depth.
On-page optimization & internal linking
Tags, content, internal links and silos: every page is optimized for its intent and reinforces the authority of your strategic pages.
Structured data & entity strategy
Schema.org, entities and citable content: I structure information so your brand gets picked up by Google as well as LLMs.
Multi-platform AI visibility audit
A snapshot of your presence, and your competitors', in ChatGPT, Perplexity, Claude and AI Overviews answers, to prioritize the gaps that actually matter before spending budget.
Technical SEO for AI crawlers
AI bot access (training and search crawlers), JavaScript rendering, coverage in the indexes that feed assistants: I fix the invisible blockers that exclude an otherwise well-built site.
Authority & brand mentions
Mentions, comparisons and press outreach targeted at your proprietary data: the off-site signal answer engines now weigh at least as heavily as links alone.
Measurement & automated monitoring
An AI visibility dashboard (citations, share of voice) paired with automated monitoring of crawl, indexing and Core Web Vitals with alerting: regressions get caught before they cost you traffic.
International SEO & hreflang
Multilingual management and hreflang markup (this site proves it in FR/EN) to target multiple markets without cannibalization.
How I work
- 1
Diagnose
Full technical and editorial audit, plus a baseline of your AI visibility on your priority queries and prompts.
- 2
Structure
Fixing technical blockers (indexation, rendering, AI crawlers) and restructuring content to answer first and stay extractable by answer engines.
- 3
Build authority
Strengthening brand mentions and off-site authority (comparisons, communities, press outreach), the signal that now weighs at least as much as backlinks.
- 4
Measure and iterate
Setting up an AI visibility dashboard (share of voice, citations, dedicated GA4 channel) to adjust the strategy month over month.
See the proof, in detail
The 7-figure turnaround behind these numbers, step by step: technical SEO, conversion, digital PR and AI automation across 22 sites.
In the AI era
ChatGPT, Perplexity, Claude and Google's AI Overviews are capturing a growing share of search: people no longer "search," they "ask." And authority is changing shape: only 38% of AI Overviews citations now come from Google's top 10, down from 76% a year earlier, and brand mentions now carry at least as much weight as links alone in what pushes a model to cite you. SEO isn't disappearing, it remains the foundation; on top of that, I optimize your presence in generative answers so your brand gets cited wherever your customers now ask their questions.
Visibility in answer engines (GEO/AEO)
Optimization for ChatGPT, Perplexity, Google AI Overviews and Gemini: citable content, concise sourced answers, formats LLMs readily pick up.
Entity strategy & structured data
Schema.org, entity disambiguation and on/off-site consistency: I make your brand machine-understandable, a prerequisite for AI recommendations.
Prompt library & citation tracking
Mapping your audience's real commercial prompts, measuring your presence (and competitors') in AI answers, and tracking the monthly trend rather than a single snapshot.
E-E-A-T & Helpful Content
Experience, expertise, authority and trust: the signals both Google and LLMs prioritize when selecting sources.
AI crawler access (robots.txt, GPTBot…)
Managing training and search bot access (GPTBot, ClaudeBot, PerplexityBot...) and catching silent blocks (CDN, WAF) that quietly exclude a site from AI answers.
Tools & stack
My full toolbox; the key tools for this service stand out in colour.
SEO & Analytics
Content & CMS
Automation & AI
What they say
Raouf was my manager at DocShipper, and working on his team was incredibly enriching and inspiring. I took part in the deep overhaul projects he led as content marketing strategist, where I gained solid knowledge in semantic SEO and learned to master several tools.
I had the pleasure of working under Raouf's supervision. From the very start, he trusted me and guided me throughout this experience abroad. He generously shared his knowledge and played a key role in making it a success.
Go further
My published analysis on the topic, public proof of this expertise.
How LLMs Actually Work: What Every SEO Needs to Understand
Training, real-time retrieval, citations: the technical basics behind GEO.
Learn moreGetting Cited by Claude: Why Brave Search Controls Your Visibility, and How to Fix It
Why Claude relies on the Brave Search index, and what that changes for your visibility.
Learn moreFrequently asked questions
What's the difference between SEO, GEO and AEO?+
SEO optimizes your visibility on traditional search engines (Google). GEO (Generative Engine Optimization) aims to get cited by generative AIs like ChatGPT or Claude. AEO (Answer Engine Optimization) targets answer engines and AI Overviews. I work all three together, since they share the same foundations.
How do I get visible in ChatGPT and Perplexity?+
By making your content citable: structured data, clearly defined entities, concise sourced answers, and a consistent presence across the web. LLMs favor sources that are reliable, well-structured and authoritative on their topic.
How long does it take to see GEO results?+
Early signals (indexation, structuring) show up within weeks; stable visibility in AI answers typically builds over 2 to 4 months, the time it takes for models and their indexes to absorb your changes. I track a monthly trend, not a single snapshot: AI citations stay probabilistic.
How do you measure visibility in AI answers?+
With a library of commercial prompts tracked monthly on your priority platforms, a dedicated AI channel in GA4 to capture the traffic it drives, and ongoing tracking of your brand mentions. The goal: a readable trend, not a single score that hides the gaps between platforms.
Can you do GEO without doing SEO?+
No. SEO remains the foundation: a site Google and AI engines can crawl, understand and trust. GEO adds a layer on top of it, it doesn't replace it.
Do you handle international SEO and hreflang?+
Yes. I manage multilingual SEO and hreflang markup to target multiple markets (e.g. FR and EN) without cannibalization, as shown on this site. It's a frequent need for B2B and SaaS companies operating internationally.